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Written by
Ben Fong-Torres
Consulting editor, Gavin Magazine, San Francisco. Author of Hickory Wind: The Life and Times of Gram Parsons and The Hits Just Keep on Coming: The History of Top 40 Radio.
Ben Fong-Torres
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Article History

Once underground, or free-form, radio proved itself capable of attracting listeners and advertising revenue in significant numbers, radio corporations jumped onto the bandwagon. None was as successful as Metromedia, which owned the West Coast pioneers KSAN in San Francisco and KMET in Los Angeles. The company soon switched its New York City FM station, WNEW, from an all-female deejay format to free-form, which as it matured under corporate umbrellas became known as progressive rock radio. Sister stations WMMR in Philadelphia, Pennsylvania, and WMMS in Cleveland, Ohio, soon followed suit. WNEW attracted one major name from Top 40—Scott Muni, who had ...(100 of 199 words)

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